Press Release for READERS LOVE LITTLE KIDS

July 16, 2014 Media Kit, Press Release 0

Press Release for READERS LOVE LITTLE KIDS

READERS LOVE LITTLE KIDS

When it comes to melting hearts and winning readers, few things are as effective as a child in need or tearful blue eyes gazing from a window. The thought of it brings out the mama bear or grandma gorilla in most women. Author Bette Lee Crosby is quick to acknowledge the truth of this since she has built a sizable fan base on just such a premise.

Three of her bestselling novels capitalize on this theme with covers featuring a child. It’s a strategy that works according to the most recent issue of the BookBub Unbound Blog. This industry powerhouse took a look at women’s fiction and spoke about what works for their followers, and Crosby’s novel Cracks in the Sidewalk was one of those featured as doing it right. “Stories about kids are often big hits with BookBub readers,” the article read, “so it’s no surprise that this emotional tale of a woman searching for her missing grandchildren appealed to them. Plus, it’s based on true events, adding a dose of intrigue to the twisting plot.”

Crosby, A USA Today Bestselling Author, often writes about children, especially those that are abandoned, forgotten or simply in need of love. “You have to have a heart made of stone to not care about a child in trouble,” she says. A good deal of the authenticity Crosby gives to these underage characters comes from her own experience. For the past twelve years she has taught Sunday School to kindergarten and first grade children. She’s heard the good and the bad and she gives readers the reality of it in the stories she writes. “The number of children who come from broken and/or abusive homes is astounding,” she says. “they may not always be the most loveable, but they are the ones most in need of love.”

A relative newcomer to the publishing industry, Crosby has hit the track running. When her novel Spare Change was published in the summer of 2012 it sold 10 copies that first month, in 2013 it hit the USA Today Bestseller List as a stand-alone single. The novel has two protagonists—an eleven year old boy whose parents are dead and a fifty-something woman who never wanted children. It’s a story that garnered five literary awards and won the hearts of readers.

There is a common theme running through Spare Change, Cracks in the Sidewalk and several of Crosby’s other novels—it is one of connecting. Writing in a Southern voice, she takes the children down the darkest possible path and then lets the compassion of another human being bring them back.

Some might call this happy ending philosophy saccharin, but her fans would argue that vehemently; and it’s an argument that becomes apparent in the sales numbers. As an Indie Author, Crosby sold 35,000 books in 2013 and first quarter of 2014 already has her on track for 70,000. Those numbers do not take into account the three new books scheduled for release this year; when those releases are included projections top 100,000.

Crosby, who has found her niche in heartfelt fiction laughingly admits, “Little kids do mean big business.”

To download a press kit visit: http://betteleecrosby.com

For more information or to schedule an interview contact:
Coral Russell, Publicity Director – Bent Pine Publishing
bentpinepublicity@gmail.com

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